Power, strength, shakti are the ‘in’ words in today’s hi-stress environment. But what about the ‘inner strength’, which is so important for achievements of any kind – be it physical or mental?

For instance, no matter how physically fit I may be, I need perseverance, conviction and focus to come first in a 100-metre race. Or for that matter, even to participate in the first place. Inner and mental strength is integral to the development of mankind – no matter how old or young I may be.

It is for this very purpose of cultivation of mental ability, perseverance and focus that Chinmayakids came into being.

‘Chinmay’ means knowledge.

Chinmaya Kids aims to subtly but firmly ingrain into the child the importance of values, morals and good living turning them to kids of knowledge.

Parents try to give a better life to their children. Better than what they had. This desire to excel, perhaps, is the only force responsible for the beginning of civilization on this planet. The rest as we know is history.

At Chinmaya Mission, we are concerned about keeping this father-to-son tradition alive. Where we inform children about cultural heritage, including how to deal with everyday situations. Then, there is also a brighter side to it that consists of entertainment and fun and a lot of activities to develop one’s personality with performance. So the citizens of tomorrow could have a better life than their precedes.

However, it is not possible for us to carry on with our mission without selfless support from the viewers – who would enable us with our objective to serve children.